Entrepreneurship Assignment Example | Topics and Well Written Essays - 2000 words - 2

Entrepreneurship - Assignment Example further discussion will evaluate the driving forces of future business venture of The Gathering Goddess, a small vintage apparel boutique based on London. This discussion will also illustrate the essential entrepreneurial marketing communication approach of the organization to improve their future market performances. The Gathering Goddess is an organization specialized in the designing and marketing of vintage clothing materials through online stores as well as physical stores. This vintage boutique was established in 2002 by Wilma Mae Basta. This organization has only one physical store in North Kensington, London. The majority of its marketing procedure is dependent on various ecommerce sites and online retail stores such as Fab.com and eBay (The Gathering Goddess, 2014). The organization is known for marketing and selling their products through online stores to different parts of Europe and the US. The major target of the organization includes the premium consumers from upper class and upper middle class. Most of their products are designed to target the female consumer section of the market (UKSBD, 2015). Over the last few years the organization has witnessed huge competition in the global apparel market. Most of their products are sold through third party online retail stores which is hindering their direct communication capacity with their potential consumers. It is also hampering them to secure a competitive position in the market. The increasing global demand is influencing the organization to incline towards setting up organizational online retail option. They are also concentrating on improving their marketing relationship and communication with the stakeholders of the organization (Gard, 2013). The organization possesses strong financial structure that can assist them to indulge into new marketing venture. The availability of skilled workforce will also enable them to offer innovative and lucrative products to their consumers. The major competitive

Decision Making, Decision Levels and Types of Problems Essay

Decision Making, Decision Levels and Types of Problems - Essay Example This root of the system is primordial and through interactions with each other and combinations becomes more advanced and complex assembling progressively more complex level of systems that cooperate and exchange information and ultimately forming an information system. Information systems theory postulates a system as a symbol within a representational medium (idiom) and the representational medium in itself. The general systems theory can be applied in structured problems to solve information system problems, where the problem and desired solution is clearly defined and can be split into a series of steps that are well defined (Skyttner 2001). For example, in developing an information system for an online retailer, a structured approach would be to list the products being sold, the available staff and the processes that will lead to making a sale, in which case a product inventory can be made. Members of staff are then allocated duties such as customer service and dispatch then how data on available inventory and deliveries will be made. In this case, what is needed is clearly defined. The inventory, who will handle what and how items will be delivered to customers so a system development sequence is employed. The general systems theory can be applied in structured problems to solve information system problems, where the problem and desired solution is clearly defined and can be split into a series of steps that are well defined (Skyttner 2001). For example, in developing an information system for an online retailer.... A decision support system (DSS) then comes in handy, as there is a need for some level of intuition. The DSS will do most of the ‘thinking’ as it provides data and models to help management make decisions. Non-structured situations would be for example designing a web site that can process payments from customers online, receive orders and queries and interact with a customer. Intuition will be needed on what would be most suitable for the customer and how to reduce threats of credit card fraud to the customer. The exact situation is not fully known but forms the wider system requirement and hence the solutions are not straight forward (Mathews 2008) General systems thinking is the practice of appreciating how different parts of an information system can impact and influence each other. For example, in designing a database system for a supermarket, one has to know how the accounting system will interact with the stock and inventory system and the payroll. In terms of str uctured problems, a designer can look at how the check out system will update the daily sales records and the stocks. The problem is defined as updating the daily sales account and knowing how much of what was sold. The problem can be designed in defined steps from what system to capture what has been sold, and for how much and then the stocks must be updated. A semi-structured problem would be how to know when stocks are running low or when to take money to the bank. A threshhold for cash sales will have to be established that alerts the finance manager to call in the couriers to deliver money to the bank. The system to know how much sales came from what products and how many were paid for by credit card. A non-structured problem would be how to handle customer complaints, track their

Gender Discrimination in Media Essay Example for Free

Gender Discrimination in Media Essay Abstract This study examines women’s participation and representation in media. This study is based on the statistics of media units in Solapur city. Women constitute nearly 50% of population in every Indian city, but the participation of women in media is very low. Discussions of womens representation in the media tend to revolve around the focus on physical beauty to the near-exclusion of other values. It is observed that media content about women issues is biased and gender discrimination is clearly visible . This study also suggests the ways to increase the women participation in media and the ways to rational representation of women in media. Introduction: Women constitute nearly 50% of population in India. Our social system boasts that it has given mother goddess status to women since the ancient period. But in reality society builds psychological barriers around women. This male dominated society imposed so many bindings against women. Therefore role of women was confined only to the kitchen and kids for many years. Social movement started by Raja Ram Mohan Roy, Mahatma Phule, Savitribai Phule, Maharshi Karve and other social activists opened doors for women’s education. Women have benefited greatly as education provided information to them about their rights and their equal status in the society. In spite of these efforts and the 65 year long journey since India’s independence , our nation is lagging behind in many basic things. World Economic Forum conducted a study to measure gender gap. The Global Gender Gap Index examines the gap between men and women in four fundamental categories: economic participation and opportunity, educational attainment, health and survival and political empowerment. According to this Gender Gap Report-2011, India is included among the 20 countries, where the gender gap is widest. It holds 113th position among 134 countries in the world. This report explains that â€Å"India and Pakistan perform above average on the political empowerment of women, particularly India, but they lag behind in the other three categories. In particular, the persistent health, education and economic participation gaps will be detrimental to India’s growth. India is the lowest ranked of the BRICK economies† (http://www3.weforum.org/docs/WEF_GenderGap_Report_2011.pdf) After India’s independence Womens role in society has undergone seismic changes, which has been reflected in every walk of life. Women stepped out of four walls and succeeded in each and every field. Now women are working as pilots, soldiers, doctors, engineers, lawyers, politicians and proving their mettle in all fields. But it is ground reality that basic structure of male dominated society and roles and presumptions about womens worlds remain the same. Still the life of majority of women in India remains unchanged. . The women who got benefited through education and succeeded to grab a job have to destine to face male supremacy. Gender discrimination is visible at every moment. Decision- making positions are not accessible for women. Many times working women have to face humiliation. Scenario in the field of media Scenario in the field of media also does not differ from it. Media Still remains as men’s world and this is global phenomena. According to the research conducted by International Women’s Media Foundation( IWMF ) 73% of the top management jobs are occupied by men compared to 27% occupied by women,Among the rank of reports , men hold nearl y two thirds of the jobs, compared to 36% held by women. These findings were collected by more than 150 researchers who interviewed executives at more than 500 companies in 59 nations. (http://iwmf.org/pioneering-change/global-research-on-women-in-the-news-media/global-report-online-version.aspx) According to this report statistics of women’s participation in Indian media is 13. 8 % ( e.g. Chief Executive Officer ) at top management , 23.3 % ( e.g. News Directors) in senior management ,18.3% ( Chief Correspondent ) in middle management and 25.5 % ( Reportes, Sub-editors ) at junior professional level . This report reveals that women’s participation in Indian media is very low and gender discrimination is the only reason behind this. Media sector in India is very strong and particularly India ranks second in circulation of newspaper copies in the world. â€Å"The new figures show that the four largest markets for newspapers are: China with 107 million copies daily; India, with 99 million copies daily; Japan with 69 million copies daily; and the United States, with nearly 51 million.† 1 Marathi newspapers in Maharashtra are also enjoying better position. Two Marathi newspapers Lokmat and Sakal are placed among India’s top 10 largest circulated regional dailies in the IRS first quarterly report 2012 . Lokmat is at second position and Sakal is at tenth position in this list. (http://mruc.net/irs2012q1-topline-findings.pdf) â€Å" Women participation in Indian media is negligible. Though a few women were appointed by the media many were not given big responsibilities. The media should be more responsible when it comes to reporting of womens issues.† 2 This picture is same in Mahashtra state. Solapur city is 7 th populated city in Maharastra .Population of Solapur is more than 12 lacks. There are seven dailies having circulation of more than 25000 copies per day. But participation of women in newspapers editorial staff is negligible. It is observed that young women taking admissions to the media courses is increasing during last few years. But job opportunities are not easily accessible for them. Situation in electronic media seems better than newspapers. Table no 1: Ratio of Women’s Participation in Editorial staff of Daily Newspapers in Solapur This statistics clearly reveals that women’s participation in these newspapers as reporters, sub-editors, editors is less than 3%. Women journalists are confined generally to the table duties to edit women’s page or to cover cultural events arranged for women. Important beats such as political beat, crime beat does not allotted to the female journalists. They work on junior levels .In decision making process women’s participation almost neglected in all newspapers. Table no 2 : Womens participation in electronic media in Solapur Sr no| Media Unit | Male Journalists | Female Journalists| total| 1| AIR Solapur| 05 (71..42%)| 02 (18.58%)| 06| 2| Big 92.7 FM| 03 (100.00%)| 0(00.00%)| 04| 3| IN Solapur TV channel| 08 (80.0%)| 02 (20.0%)| 10| 4| Reporters of TV channels| 09 (90.0%) | 01 (10.0%)| 10| | Total| 23 (83.34%)| 05 (16.66%)| 30| Women participation in electronic media is 16.66% as compared to mere 1.97 % in newspapers. Solapur Working Journalist Union is organization of all journalist belonging to print and electronic media in Solapur .( Table no.3 ) Not a single female journalist included among total 125 members of Solapur Working Journalist’s Union Table no 3: Members of Solapur Working Journalist Union Male Journalists | Female Journalists| 125 ( 100%)| 00 ( 00 % )| Male dominated media managements are not allowing access to the woman journalists. According to the executives of the media, woman journalists cannot work in the night shifts and they are reluctant to cover every beat assigned to them .That’s why we prefers male journalists for the job. This gender biased assumption of the media managements is contrary to the real facts. Women are actively participating in every walk of life such as armed forces, space science, entrepreneurship, education, engineering etc.They work hard without any concessions and proved their mettle. These examples prove that women are going hand-in-hand with men in every field. Therefore women can do their best in the field of media. Barkha Dutt, Nalini Singh, Mrinal Pandey, Sucheta Dalal are some prominent examples of women journalists doing brilliant job than male journalists. It reveals that only reason for the less participation of women in media is the gender bias of the management. Women’s Representation in Media Media plays an important role in the dissemination of information and knowledge to the masses. It is the role of the media to educate people and to guide them for the development of society and nation. But media content about women issues is alwayes biased and gender discrimination is clearly visible in it. Most of the woman’s organizations blame on media that it is responsible for biased and stereotype portrayal of women. Any society cannot progress without upliftment and empowerment of women .But Indian media is engaged in portraying women as housewives.† Feminists objected to the stereotypical portrayal of women as happy home- makers who were less competent than men.† 3 Now women are active participants in every walk of life. Therefore it is important to to properly project the image of women as role model. For these purpose women participation in media should be increased. But mere participation does not change the situation. .â€Å"A large proportion of women thought that there would be a change in program content with as increase in proportion of female employees program quality would improve and more balanced perspective would be emerge. .† 4 Mrs. Suhas Kumar rightly suggested that â€Å"Women must become active participants in the field of journalism and other fields of media to fulfill the all-round development of women directly and indirectly.only through their involvement in journalism women will be able to speak for themselvesand the issues relevant to them†. 8 Therefore it is necessary to appoint women as decision makers in the newspapers. Special training must be given to all editorial staff about the equality principle and the rights of women as human being. Conclusion: Male dominated newspaper industry is reluctant to give access to women journalists. Women journalists are not assigned to cover important issues. News related to women issues covered by male journalists cannot give justification to the issue. There are no guidelines for reservations for women in media jobs.Mere increases in number of women journalists cannot change the gender bias in media. Suggestions: At the end, this study concludes with some suggestions (a) There is need to recruit women journalists in proportion, giving them equal opportunity and access to work in media. (b) The important women’s issues must be rported by women journalist. (c) Special guidelines should be given to all the journalists about projecting positive and real image of woman, without any bias. (d) There should be a provision to punish guilty persons for portraying women as commodity in any advertisement, news, article etc. References 1. The Hindu online edition ,New Delhi, Jan,10, 2011.8 2. The Hindu online edition ,New Delhi, June,4 ,2008 3.Thakurta Paranjoy,Media Ethics : Truth, Fairness and Objectivity,Oxford

Entrepreneurial Leadership

Entrepreneurial Leadership Introduction The purpose of this paper is to discuss the concept of entrepreneurial leadership. I will start by discussing the common elements of entrepreneurial leadership and the leadership style of entrepreneurship. Lastly, I will discuss how new entrepreneurs use resources and tools available through Small Business Administration and SCORE. By definition, entrepreneurial leadership is seen as leadership that creates visionary scenarios that are used to assemble and mobilize a supporting cast of participants who become committed by the vision to the discovery of exploitation of strategic value creation. Entrepreneurial leadership requires three key dimensions: (1) being inclined to take more business-related risks: (2) favoring change and innovation to obtain competitive advantage; and (3) competing aggressively with other firms. (Vipin Gupta 2004) Common Elements: Discuss the common elements described in the theories/philosophies of Case, Kouzes, and Drucker including how their principles/strategies relate to the new definition of entrepreneurial leadership presented in Understanding Entrepreneurial Leadership in todays Dynamic Markets. Leadership Style: Discuss your leadership style or the style you aspire to be and how it compares to transactional, transformation, visionary, charismatic, principled, and entrepreneurial leadership. According the article Understanding Entrepreneurial Leadership in Todays Dynamic Markets, the new definition of entrepreneurial leadership is one of an enterprising, transformational leader who operates in a dynamic market that offers lucrative opportunities. Transformational leader dimensions include clarity, communication, consistency, caring, creating opportunities, self-confidence, power need and its use and vision. (Understanding Entrepreneurial Leadership) Entrepreneurial leaders are also believe that have helped develop and sustain the elements of organizational culture, which includes adaption, how people deal with external forces and the need to change, goal achievement, the nature of organizational goals. The strengths of entrepreneurial leaders are that they excel in leading firms that compete on the edge, have ability for learning and knowledge generation, can handle sudden change, and understand their resources and capabilities. (Understanding Entrepreneurial Leadership) The style of leadership that I would describe myself as having is between participative and delegative leadership. I consider myself to be a participative leader meaning that I accept input from other group members when making decisions and solving problems, but I would retain the final say when choices are made. In my opinion, group members would be more encouraged and motivated by this style of leadership. Also being a participative leader leads to more effective and accurate decisions, since no leader can be an expert in all areas. Input from group members with specialized knowledge and expertise creates a more complete basis for decision-making. On the other hand, delegative leaders allow group members to make decisions, which is a best practice tool in situations where the leader needs to rely on qualified employees. The leaders cannot be an expert in all situations, therefore it is important to delegate certain tasks to knowledgeable and trustworthy employees. These types of leadership fall under the category of transformational leaders, conforming to network and coworkers in the best fashion in order to benefit the organization while still sharing ideas. Transactional leaders believe that people are motivated by reward or punishment. These type of leaders give clear instructions to followers about what their expectations are and are rewarded when expectations are meet and punished when failure of expectations occur. (Transitional Leadership) Charismatic leaders are seen more as brave risk takers; Visionary leaders look at the bigger picture to its entirety; and Principled Leaders are revolves around morality and ethical standards. Their policies include the rights and wrongs. Tools for Small Businesses: As a new entrepreneur, discuss how you would use resources and tools available through the Small Business Administration and SCORE. In recent months, the United States Small Business Administration created expansion plans and online endeavors, offering a new website that consolidates the agencys free training courses, counseling materials and tools. (Klonsky 2010) This type of information is extremely important for new entrepreneurs, as new entrepreneurs tend to lean on the government for everything from starting up a new business to acquiring business loans to finding potential opportunities for growth. With the newly offering of the Small Business Administration, there are numerous program offers that serve as resourceful tools for new entrepreneurs. The agency now offers 30 virtual training courses, partnered with Google to provide marketing tips and strategies, and host Facebook and Twitter pages with regular news updates. (Klonsky 2010) Considering that the Small Business Administration are offering these programs, it would be at the advantage of any new entrepreneur to take heave to this programs. Listed below are a few programs that SBA currently offers for new entrepreneurs: Training courses and videos Small Business Training Network contains a wealth of virtual courses, videos and podcasts to help entrepreneurs move up from the ground floor. Each of the 30 courses offers a 30-to-35 minute lesson in areas ranging from finance and accounting to strategic marketing to retrofitting a business. (Klonsky 2010) Live Web Chats Partnership with Google Business Planner, Templates and Success Stories SCORE and Other Sites Research and Data The resource tool, SCORE, is considered the most comprehensive resource provided by the Small Business Administration. SCORE provides tools, links and advice for entreprenuers, along with providing business templates, workshops for assessment, quizzes, podcasta and how-to-guides. SCORE also features success stories for specific industry and interest areas. Personal Principles of Leadership: If you were to create your personal principles of leadership, what would they be and explain why you would chose them.

Nazi Olympics Essay -- essays research papers fc

The Nazi Olympics The 1936 Olympics in Berlin, also known as the â€Å"Nazi Olympics†, was a milestone in the history of the world. All of the attention of the Olympics that year was focused on Adolf Hitler and the Nazis. In 1933, Nazi leader Adolf Hitler became leader of Germany and quickly turned the nation's democracy into a one-party dictatorship. He took thousands of political opponents, holding them without trial in concentration camps. The Nazis also set up a program to strengthen the Germanic Aryan population. They began to exclude all one-half million Jews from the population, and German life. As part of the drive to "purify" and strengthen the German population, a 1933 law permitted physicians to perform forced sterilizations of psychiatric patients and congenitally handicapped persons, Gypsies, and Blacks (Encarta Encyclopedia 1996 [CD-ROM]). The 1936 Olympics in Berlin caused many worries, problems, and questions for America and other countries throughout the world. On 13 May 1931, the International Olympic Committee awarded the 1936 Summer Olympics to Berlin. The choice seemed to signal Germany's return to the world community after defeat in World War I. Berlin had forty-three votes, and Barcelona, Spain, the other option, had sixteen. The choice showed that Germany was being included once more in the world community. It also showed the International Olympic committee’s respect for Dr. Theodor Lewald, and Carl Diem, German sports leaders. Both men had been the planners for the 1916 Olympics that was scheduled, but was cancelled. Since then, they have been urging the Olympics to attempt to go back to Germany. Both Lewald and Diem were very pleased with the results (Mandell The Nazi Olympics 39). On 30 January 1933, the German president, Paul von Hindenburg, selected Adolf Hitler to be the head of the government. This was very unexpected. Hitler was the leader of an extreme right-wing political party, the National Socialist German Workers (Nazi) Party. Hitler sought to expand Germany with new territories and boundaries. Hitler also focused on rebuilding Germany’s military strength. In many speeches Hitler made, he spoke often about the value of â€Å"racial purity† and the dominance of the Aryan master race. The Nazi’s spread their racist beliefs in schools through textbooks, radios, new... ...oft Encarta The 1936 Olympics [CD-ROM] Microsoft, 1996 Sirracose, Constantine. History of the Olympic Games Seaburn Books, 15 March 2000 Swaddling, Judith. The Ancient Olympic Games HRH The Princess Royal, January 2000 Bibliography Bachrach, Susan D. The Nazi Olympics: Berlin 1936 Boston, MA : Little, Brown and Company, 2000 Green, Robert. â€Å"Berlin Olympics exhibition opens in Washington† Dateline: WASHINGTON 19 July 1996 Hoadley, Johanna. â€Å"’36 Olympic Hopefuls Remember Nazi Past† Scripps Howard News Service,as provided by SCRIPPS HOWARD NEWS SERVICE 19 July 1996 Kastor, Elisabeth. â€Å"Olympic History† The Washington Post 19 September 2000 : C15 Kindersly, Dorling. The Olympic Games: Athens 1896-Sydney 2000 Chronicle of the Games, 1 July 2000 Mandell, Richard. The Nazi Olympics Illinois : Sports and Society, 1987 Martin, David. The Olympic Marathon Human Kinetics, May 2000 Microsoft Encarta 1996 The 1936 Olympics [CD-ROM] Microsoft, 1996 Microsoft Encarta 2001 The 1936 Olympics (The Nazi Olympics) [CD-ROM] Microsoft, 2001 Sirracose, Constantine. History of the Olympic Games Seaburn Books, 15 March 2000 Swaddling, Judith. The Ancient Olympic Games HRH The Princess Royal, January 2000

Make Death Penalty Legal Essay -- essays research papers

â€Å"And thine eye shall not pity, But life shall go for life, eye for eye, tooth for tooth, hand for hand, foot for foot,† the Book of Deuteronomy 19:21. When the word â€Å"death penalty† or capital punishment is mentioned, so is morality. Others claim that there is no morality in such punishment. However, what is more moral than the Bible? The Bible encourages condemning sinners. The golden rule practically sums it all up: do unto others as you want done unto you. If you choose to kill, then you had better be ready to accept the consequences. California is a state built on a foundation of justice and equality. It is only fair that when an innocent life or lives are taken, some kind of compensation is given. In most cases, the death penalty is a matter of justice and equality. With most crimes, the purposes of the punishment are to rehabilitate the convict and to send a warning to others who would commit similar crimes. According to the U.S. Department of Justice statistics, 60 to 80 percent of all convicts will continue to commit more and generally worse crimes when released. Violent con...

Test Questions: Hispanic and Latino American Diversity

Many of the immigrants made their move based on what they perceived to be better economic opportunities in the US during the sass's. Perceived economic opportunities escalated the northward movement in the asses. These groups had been classified as non-whites in the ass's and since the mid ass's many of the immigrants have made their migration based on civil unrest in their homelands. Immigrants from Central and South America have increased in numbers rapidly since he sass's and have even outnumbered the Mexicans that have migrated. WOW) Although economic opportunities is the main reason for the migration of so many central and south Americans, the fighting and unrest is an equal motivator for these people, as the demographic ranges from peasants to wealthy individuals. In America there was a conscious effort to degrade and cheapen the Spanish language. The school systems were allowed to continue to discourage the use of Spanish in classrooms by Spanish speaking children. This was do ne systematically by separating the Spanish children from the White children. There was an initiative to place Spanish students in Mexican schools to keep White children separated from them.This was known as the De Cure school segregation. These Mexican schools were severely under capitalized. In 1970, the U. S. Supreme Court ruled, in Concerns v. Corpus Christi Independent School District, in favor of Concerns. This was a major win for the long term war because the Supreme Court deemed that the De Cure segregation was unconstitutional. However, for the short term battle, this ruling did little for the immediate treatment of the Spanish students in Florida, New York and he Southwest, children who spoke Spanish at school were punished, given detention, fined and even expelled from school.There were various stages of Cuban migration to the United States which started AC n EYE ruling ten revolution. I nerve were tenure major large migrations Into ten US through the US. The first round of immigrants to the tune of 200,000 Cubans made their move after Castor's assumption of power, that first group of immigrants stopped when the missile crisis in October 1962, at this time all legal talks were at a stalemate. AC Immigration started up again in 1965 after Cuba and The US came to a round of dual agreements, which is known as Freedom Flights, which involved charter flights from Havana to Miami.More than 340,000 refugees made their migration to the United States between 1965 and 1973. The majority of these people settled in Miami. The third major and most controversial migration took place in 1980, The Maries boatload. More than 124,000 refugees escaped from Cuba. These Cubans fled political and economic oppression when arriving into the United States, these people were very poor and Castro made his political points by punishing the people, rationing food on a monthly basis and wrongly imprisoning people.